OpenAI has launched a new AI agent service called Frontier, marking a significant step in its strategy to attract businesses and expand its enterprise offerings. Announced on Thursday, February 6, 2026, Frontier is a platform designed to enable enterprises to build, deploy, and manage AI agents that can complete specific tasks, such as fixing software bugs. This move positions OpenAI to compete directly with rivals like Anthropic, which currently derives a significant portion of its revenue from enterprise clients.
According to OpenAI executives, Frontier is designed to integrate seamlessly with a company's existing infrastructure, as well as AI agents developed by third parties. Fidji Simo, who oversees OpenAI's product and business teams, stated that Frontier aims to "build an intelligence layer that's going to help every enterprise turn on agents in a much easier way".
The launch of Frontier reflects OpenAI's broader ambition to seize a larger share of the enterprise market. Last year, OpenAI CEO Sam Altman emphasized that enterprise growth would be a major focus for the company. Frontier is designed to help companies overcome obstacles in deploying AI agents within their organizations. The platform provides agents with essential skills for workplace success, including shared context, onboarding, hands-on learning with feedback, and clear permissions and boundaries.
OpenAI's Frontier aims to move beyond being just a Large Language Model (LLM) provider by offering a platform for agent deployment. The platform allows enterprise users to customize AI agents to address their specific business needs, targeting the increasing interest in leveraging LLM-based agents for tasks like repetitive operations, customer support automation, workflow orchestration, and internal knowledge management. OpenAI is positioning Frontier as a full-stack framework that allows teams to manage the entire lifecycle from prototyping to compliance and monitoring.
Key features of the Frontier platform include workflow automation, enabling companies to program agents to retrieve, synthesize, and distribute information across internal tools and APIs. It also offers customizable rules and guardrails, allowing enterprises to set detailed controls to ensure agents operate within company policies and regulatory requirements.
OpenAI's Frontier incorporates enterprise-grade security, compliance, and observability features, offering IT teams unprecedented control. The platform is built on a foundation of security and compliance, meeting standards like SOC 2 Type II, ISO/IEC 27001, 27017, 27018, 27701, and CSA STAR. It also includes features like data encryption, single sign-on (SSO) integration, and domain-restricted access. Agent actions are visible and auditable, with built-in monitoring and detailed logs providing clear traceability, accountability, and control.
Analysts view the launch of Frontier as OpenAI's response to the growing demand for business-ready, compliant generative AI tools. Industry experts anticipate that startups and developers will accelerate innovation using these managed AI frameworks. OpenAI is also offering the Enterprise Frontier Program, pairing OpenAI Forward Deployed Engineers with enterprise teams to design architectures, operationalize governance, and run agents in production.
With Frontier, OpenAI is directly addressing the needs of enterprises by providing a secure, transparent, and governable platform for AI agent deployment. The platform's features are designed to improve with experience, enabling agents to learn and consistently perform useful work over time. By integrating with existing systems and offering enterprise-grade security and governance, OpenAI aims to empower businesses to become AI-native organizations.
