Google has officially embraced the eSIM-only future for its Pixel phones in the United States with the launch of the Pixel 10 series. This move, mirroring Apple's decision with the iPhone 14 in 2022, signifies a major shift in the mobile industry. The Pixel 10, Pixel 10 Pro, and Pixel 10 Pro XL will be exclusively eSIM-based in the US, ditching the physical SIM card slot. However, the Pixel 10 Pro Fold will still offer a physical SIM card slot in all regions.
An eSIM, or embedded SIM, is a digital SIM card that is built into the phone's hardware. Unlike traditional SIM cards, eSIMs cannot be physically removed or swapped. Instead, users can activate and manage their mobile plans through software. This technology offers several advantages, including the ability to have multiple profiles on a single device, making it easier to switch between personal and work numbers or use different carriers. The Pixel 10 series will support two active eSIMs simultaneously and can store eight or more eSIM profiles.
Google's decision is largely influenced by the increasing adoption of eSIM technology in the US. According to Google representatives, 70% of US Pixel owners are already using eSIM-only. This is likely due to the ease of provisioning eSIMs on phones purchased from US carriers. By removing the physical SIM card slot, Google aims to streamline the user experience and create more internal space for other components, such as larger batteries or mmWave 5G antennas.
While the transition to eSIM-only may be seamless for many users, it also presents some potential challenges. Some users may prefer the flexibility of physical SIM cards, especially when traveling internationally or switching between devices. However, there are numerous eSIM providers that offer international service, often at a lower cost compared to physical SIM options.
For users in the US getting a Pixel 10, they will need to convert their existing SIM card to a digital one. This process will work with any carrier that supports eSIM activation. Depending on the carrier, this conversion may require a QR code, a digital activation code, or a setup process through an app. The Pixel 10 supports bi-directional transfers, allowing users to transfer their eSIM information from both Android devices and iPhones. However, iOS to Android eSIM transfers are only supported in iOS 26, which is expected to launch with the iPhone 17.
Outside the US, the Pixel 10 series will continue to offer a hybrid approach, with a physical nano-SIM slot alongside eSIM support. This provides users with the flexibility to use either a physical SIM card or an eSIM, depending on their needs and preferences.