The Itel A90 has officially launched in India, marking the arrival of another budget-friendly smartphone in the competitive Indian market. This new offering from Itel is powered by an octa-core Unisoc T7100 chipset and comes with 4GB of RAM.

The Itel A90 features a 6.6-inch HD+ IPS LCD screen with a 90Hz refresh rate and Always-On Display support. A notable addition is the "Dynamic Bar" feature, designed to provide users with comprehensive access to notifications and alerts. The phone is available in two storage variants: 64GB and 128GB. It also supports virtual RAM expansion of up to 8GB.

In terms of photography, the Itel A90 sports a 13-megapixel rear camera and an 8-megapixel front camera for selfies. The device is powered by a 5,000mAh battery and supports 10W charging. While it supports 10W charging, it is also compatible with 15W charging.

The Itel A90 runs on Android 14 Go edition, layered with Itel OS 14. Itel has incorporated its Aivana 2.0 smart AI assistant, which can perform tasks such as document translation, image explanation from the gallery, and making WhatsApp calls. The phone also features DTS sound technology.

The Itel A90 comes with an IP54 rating, providing resistance to dust and splashes. It also includes a fingerprint sensor for enhanced security.

Available in Starlit Black and Space Titanium colors, the Itel A90 is priced at Rs. 6,499 for the 64GB variant and Rs. 6,999 for the 128GB variant. It is currently available for purchase in retail stores across India. As a special offer, Itel is providing a 100-day free screen replacement and a three-month free subscription to JioSaavn Pro with the purchase of the A90.

Arijeet Talapatra, CEO of Itel India, stated that the Itel A90 is designed for users who seek more from their smartphones, offering features and emerging technologies like AI to enhance their daily lives. The company emphasizes its commitment to continuous innovation and aims to provide users with a smart and reliable device.