The highly anticipated Apple iPhone 17 lineup is now available for pre-order in over 50 countries and regions worldwide. Alongside the iPhone 17, the ultra-thin iPhone Air and the high-performance iPhone 17 Pro and iPhone 17 Pro Max are also up for grabs. Eager customers can secure their new devices through the Apple online store and the Apple Store app. Deliveries are slated to begin on Friday, September 19, the official launch day for the iPhone 17 series.
While there haven't been any reported production shortages, it's advisable to place orders promptly, as popular models tend to sell out quickly. Besides Apple, major carriers like Verizon, AT&T, and T-Mobile are also accepting pre-orders, along with big box retailers such as Best Buy and Walmart. However, in the US, the iPhone 17 Pro Max is experiencing high demand, with delivery windows for online pre-orders slipping to 3-4 weeks, potentially pushing deliveries into early October. Despite this delay, in-store pickups may still be available on September 19, and carriers and third-party sellers might have stock.
The iPhone 17 is positioned as Apple's most affordable iPhone, with a starting price of $799. The iPhone Air starts at $999, while the Pro models are priced higher, with the iPhone 17 Pro starting at $1,099 and the iPhone 17 Pro Max at $1,199. All iPhone 17 models offer a minimum of 256GB of storage, with options to upgrade to higher tiers. The iPhone 17 can be upgraded to 512GB, while the iPhone 17 Pro and iPhone Air support up to 1TB.
In addition to the new iPhones, Apple has also unveiled its latest wearable devices, including the Apple Watch Series 11, Apple Watch SE 3, and Apple Watch Ultra 3. Pre-orders are also open for the new AirPods Pro 3.
The Apple Watch Series 11 boasts advanced health monitoring features, enhanced connectivity, and a refined design. A standout feature is the introduction of hypertension alerts, which analyze blood vessel responses to heartbeats to detect patterns of chronic high blood pressure. Apple estimates this feature could notify over 1 million people with undiagnosed hypertension in its first year. The Series 11 also introduces a Sleep Score feature, providing a comprehensive assessment of sleep quality by evaluating sleep duration, bedtime consistency, wake-up frequency, and time spent in each sleep stage. The Apple Watch Series 11 offers up to 24 hours of battery life and features a durable Ion-X glass with 2x more scratch resistance.
The Apple Watch Ultra 3 is designed for rugged use, featuring a larger display with slimmer bezels and up to 42 hours of battery life under normal use. It also boasts satellite connectivity for sending emergency messages without cellular or Wi-Fi coverage and introduces 5G RedCap support for faster connectivity.
The next-generation Apple Watch SE 3 delivers health, fitness, connectivity, and safety features, powered by the S10 chip. It offers advanced health features like sleep score, retrospective ovulation estimates, sleep apnea notifications, and wrist temperature sensing. The S10 chip enables an Always-On display, the double tap and wrist flick gestures, on-device Siri, and fast charging.
Furthermore, rumors are circulating about a potential Apple Ring, which could feature health tracking, gesture controls, and seamless integration with the Apple ecosystem. While its release is uncertain, it could arrive in 2025 or 2026, potentially priced between $300 and $500.