Perplexity Pro has become a leading AI-powered search and information platform, evolving beyond a simple chatbot to an AI productivity suite. The Pro version offers a range of enhanced features designed to streamline research, boost creative workflows, and provide deeper insights. Here are five must-try features that set Perplexity Pro apart:

1. Pro Search: Unlocking Deeper, Context-Rich Results

The Pro Search feature transforms basic fact-finding into insightful discovery. Unlike traditional search engines, Perplexity Pro leverages advanced AI models such as GPT-4.1, Claude 4.0 Sonnet, and Perplexity's own Sonar to deliver comprehensive and properly referenced responses. These responses often include handpicked cited sources, making it ideal for researchers, journalists, and academics who require reliable and verifiable information. Pro Search provides smarter results with fewer daily limits, acting as a personal AI research assistant available 24/7.

2. File Analysis: AI-Powered Document Decoding

Perplexity Pro users can upload various file types, including PDFs, CSVs, audio, video, and images, for AI-powered analysis. This feature, similar to those offered by ChatGPT and Gemini, is powered by large language models like OpenAI's GPT-4 Omni and Claude 4.0 Sonnet. This allows users to summarize documents, extract insights from raw data, translate content, and more. By automating the tedious aspects of information processing, Perplexity Pro saves time and enhances productivity for professionals and students alike.

3. Labs: Your AI-Powered Project Hub

Perplexity Pro subscribers gain access to Labs, an AI-powered feature that assists users in creating spreadsheets, dashboards, and even web applications. Labs can perform significant "self-supervised work" using tools like code execution, image creation, and data structuring. This feature can also help users write and execute code for tasks like creating charts and text documents.

4. Image Generation: Visualizing Ideas with AI

Like premium subscribers of ChatGPT and Gemini, Perplexity Pro members can generate and edit images using text prompts. By combining multiple models such as DALL-E 3, FLUX.1, and Gemini Flash, Perplexity Pro provides users with greater control over output style, accuracy, and resolution. This feature is useful for creating campaign mock-ups, presentation visuals, or concept art, making image generation a seamless part of the creative workflow.

5. Research & Reasoning Modes: Advanced Thinking Made Easy

Perplexity Pro supports both Research and Reasoning modes to simplify advanced thinking. Reasoning Mode helps users deconstruct complex prompts, such as economic comparisons or policy analyses, while Research Mode strings together queries and outputs to generate in-depth briefings. These modes break down AI thinking into steps, drawing on various sources and combining information to provide actionable insights. By blending the power of different models, users can tackle complex questions and gain smarter results with fewer prompts.

These five features exemplify how Perplexity Pro is enhancing research and information gathering, providing users with a powerful suite of AI-driven tools to augment their productivity and unlock deeper insights.